10 Proven Ways To Double Your Income - #3

3. Leverage your “synchronous” time. What is the most common response people give when you ask them how they are these days? “Wow, I’m really busy!” Right? The fact is, each of us has 1440 minutes each day – and we also have many choices as to how we spend it! People who seem to be on top of things don’t have more time than we do; they have simply learned how to honor their synchronous (or clock) time, and leverage it to create asynchronous systems that continue to work when they’re not!

Here’s an example: for years now, I have been teaching career coaching, how to launch and build a coaching or consulting practice, and similar topics. Most recently, many of my classes have been done via teleclass through Career Coach Institute. Those required that I be physically present, on the phone, in real time. But in the past few months, I have consolidated this course content into a textbook and workbook format, recorded lectures and coaching demonstrations on CD’s, and radically altered CCI’s business model founded on this asynchronous, self-paced model. What has that done for me as the developer of the materials? Freed me to develop new products, do the marketing, and otherwise manage the business – while all the time students are signing up and learning the content “asynchronously,” i.e., without my real-time presence being required. And students gain the benefits of greater flexibility and significantly lower costs for the training. It’s a win-win proposition!

Questions to Ponder: Think about the services you offer to clients, and the projects that you’ve spent inordinate amounts of time on (e.g., a narrative executive bio, a web portfolio, etc.). How many other ways can you think of to use that same content or format with other clients? In other media? Spending just 30 minutes each day developing a system that will run asynchronously will free dozens of hours of your time over the course of a year.

If you have questions about career coaching, visit my web site, http://www.careercoachinstitute.com/

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