Monday, October 30, 2006

Blended Learning: What is it and why do we use it?

One of the things that makes Career Coach Institute’s approach to training coaches unique is that we use “blended learning,” a variety of media – including our self-paced kit and online e-modules – to make learning more effective, more flexible, and easier for today’s savvy adult learners.

There is support in business literature for this approach as both a cost savings strategy and a higher impact training method. The American Society for Training and Development defines it this way:

“Blended learning integrates seemingly opposite approaches, such as formal and informal learning, face-to-face and online experiences, directed paths and reliance on self-direction, and digital references and collegial connections, in order to achieve individual and organizational goals.” http://www.learningcircuits.org/2006/September/rossett.htm

And it continues to point to the cost savings in its white paper this way: “Blended learning with a substantial online component resulted in annual deployment cost savings of over $20 million.”
The American Management Association offers white papers on the subject here: http://www.amanet.org/blended/insights.htm

We at Career Coach Institute have found that our students are diverse geographically (in 28 countries and counting) and in learning styles. Some are employed and learning coaching part-time; others are between jobs and can devote full-time to their studies. And everyone has conflicts come up periodically to the live teleclases, so our recorded mp3 files and podcasts are welcome make-up features.

Learn more about our blended learning approach to career coach training here:
http://www.careercoachinstitute.com/information-about-us.htm
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What is career coaching anyway?

Coaching is a relatively new industry, which was started in 1989 by the late Thomas Leonard (according to most accounts anyway!). Initially, it consisted mainly of life coaching. But it has now blossomed into many other specialties.

I was perhaps the first to combine coaching with career development and create “career coaching” – including a training program to learn how to do it through http://www.careercoachinstitute.com/ (which I founded in 2001). What differentiates career coaches from other coaches is that we help people with all the issues related to career and work: job search, job or career change, enhancing enjoyment at work, outplacement services, transitioning skills, and anything related to finding and enjoying one’s ideal work.

In a recent book, I define career coaching this way:

“Career coaching is an interactive process of exploring work-related issues – leading to effective action – in which the coach acts as both a catalyst and facilitator of individual and, in turn, organizational development and transformation.” – Career Coaching: An Insider’s Guide by Marcia Bench

I believe that as each individual defines his/her “Authentic Vocation” (a term I use for one’s ideal work, which consists of 7 key elements - read more at http://tinyurl.com/y9kkwu), then he/she will enjoy work more, and that person’s company, family, community, and even the planet will be transformed as people’s joy overflows from work into personal life. Sound idealistic? I don’t think so. I know that “like attracts like,” and if I’m happier at work – where I spend most of my waking hours – I’ll be happier in the rest of my life as well.

Want to read more? Get your copy now!
http://www.careercoachinstitute.com/books-insiders-guide.htm
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Saturday, October 21, 2006

Career Coach Institute Blog Welcomes You!

Career Coach Institute is the world's premier source for career coach training and certification. In this blog I will be providing information om Career Coaching, different niche coaching fields and many more goodies.
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