Group Coaching Secrets

Are You Ready to Offer Your Clients the NEW Style of Coaching – in Groups – for Maximum Impact, and the Lifestyle You Choose?  

Give Me 7 Hours and I’ll Give You My Entire Step-by-Step Plan for Using Group Coaching, Mastermind and Membership Groups and More to Attract More Clients, Become Known as an Expert In Your Niche and Multiply Your Income…Working Less Time Than You Do Now!

From: Debora McLaughlin

Are you:

• Struggling to get enough clients to fill a one-on-one coaching practice?
• Wanting deep in your heart to help as many people as possible…but caught in the details and administration of day-to-day business?
• Wishing you could work fewer hours and make more money?
• Getting tired of feeling tied to your phone or office, without a way to take vacations or have the free time you desire?
• Hearing about six figure coaches and wondering what they are doing differently?

So let me ask you this: If there was a way to increase your income and work less hours, would you want to know more?

There is.

The model of coaching is changing. Coaching grew from the therapeutic model of one-on-one interaction. Coaches who continue to follow this model represent the 63% of coaches making the reported average of 29,999 per year in 2008 (Choice Magazine). Coaches who implement the new models of coaching are enjoying a six figure and even million dollar incomes.

How do they do it? By implementing one of four key models of Coaching, all involving group or membership club coaching programs.

Discover how the new models of coaching will help you to attract more clients, become known as an expert in your niche and multiply your income.

You’ve been doing one-one one coaching, why should you do group coaching?

• By building in leverage, you take 90 percent of the work out of filling your practice
• You make more money in less time
• No-shows are no longer a problem
• You get to coach where you want to, at home, at your computer or even travel to exotic places as a business deduction and have fun as well
• You can sell your products to them, and they sell your products too
• You get great testimonials
• You get positioned as “the expert” – and referrals just keep coming!
• Clients are more committed
• You have more fun!!

It's time to modify your way of doing business. Implement one of four strategic, proven group coaching methods and see explosive results, greater income, more satisfied clients, ease in attracting new clients and more time for yourself. As coaches our energy is our most valued resource. I serve our clients best when I am well taken care of, financially, physically and spiritually. Find time for yourself and your loved ones by implementing one of the four proven group coaching models I will explore in this course.

Let me share how I got started in group coaching…

When I finished my training with Career Coach Institute and was just getting started coaching I coached individual clients, one by one. I was lucky. I learned about group coaching during my first year of coaching. Within weeks I put together a Career Coaching Group which filled quickly. I also learned a simple step by step process for facilitating an 8 week Small Business Group. I was able to offer the group immediately to small business owners and entrepreneurs. I filled my conference room with a waiting list for the next group. That group lead to another 3-month program; that program lead to an ongoing Business Building Master Mind group in person and via telephone.

One of my coaching groups continued for three years until I went on hiatus this summer as I was focused on my book signings and forthcoming book, The Personal Power of Influence. This high demand group will continue again in January and already has a waiting list. Offering groups changed my business radically, giving me a predictable income, leveraging my coaching time and resources and allowing me to take great joy in interacting with many people at once. Plus, once you’ve done a group you can easily repeat it, you can make the group contents into a product or you can license it for a fee and offer “train the trainer” sessions. LEVERAGE is key.

Now in addition to traditional group coaching there are other options as well. Membership clubs, coaching gyms and high end mastermind groups. What is the difference and what will work for you, your lifestyle, and your financial goals?

Doing something new – like group coaching - can be confusing, right?

Let’s make it easy for you. Let me serve as your “human browser.” I can cut through the confusion and overwhelm and show you what REALLY works…and help you customize the group coaching process to your unique market and coaching niche.

I’ll not only telling you about each of them I'm helping you to decide what will work for you. I promise, that with your commitment, you will have a group coaching model running or ready to implement by the end of our program. Don’t miss out.

I’ll walk you through all the steps you need to take - including a step by step action plan.

Here is just a little of what you will learn through this first-time ever teleclass:

• What are the group coaching models and how each works
• What models work best for which market, lifestyle and income goals
• Which types of coaching are best suited to group coaching
• How to identify your target market, their pains, and how you resolve them
• How to manage the group dynamics, who to mix with whom, and related topics
• The ideal size for a coaching group
• When to use expert interviews vs. laser coaching or content delivery – and the magic combinations of each
• How to start group coaching when you are just starting out
• How much lead time you need to allow and how long your group should last
• How to get a bridge line, recording service, and other mechanics of offering virtual groups
• The step-by-step process of setting up your web page, your promotion, your member only access center, and your group coaching curriculum and materials
• What to charge for your group – and upsell strategies that add revenue to your bottom line immediately
• Implement the most successful marketing strategies to fill YOUR groups quickly
• What’s next after the group finishes – how to use leverage to build MORE profits from the group you just completed!

This teleclass is not for the faint of heart - it is for the action-minded coach who is ready for results.

Why am I offering this?

Because when you are successful, our profession is successful. When I read the article in Choice Magazine, the Professional Magazine for Coaches, I was surprised and then I was angry. How could 63% of coaches be making less than $29,999?

Then it hit me: most coaches are not aware of the new models of coaching, or the latest marketing strategies to fill their business. Allowing coaches the opportunity to implement one coaching model could have a HUGE effect on their earnings and their satisfaction in remaining a coach. The coaches I know have too much to offer to sit on the sidelines or serve as many people as they can. Group coaching allows for all of this.

Now is the time you need this critical information. So I’m willing to share it so you can make 2009 your best income year ever – and you can do it without working so hard or so many hours!

Several people have heard about the program’s release and already have raised their hand, are you ready to do the same?

“If coaches don't integrate the new methods of coaching, like my Spa and VIP programs they are missing out. My first year as a coach I achieved 450k, this is impossible with one on one coaching alone. Today I run a leading coaching school, serve many by my popular VIP program and have built an enterprise, a business I can sell should I desire to. Today's expert coaches can jump easily into six figures or more by utilizing the group coaching models."

Terri Levine, The Guru of Coaching ®, Bestselling Author of Coaching is for Everyone www.TerriLevine.com

So what can group coaching do for you and your business?

"If you are currently coaching quite a few one-on-one clients and are looking for a way to shift to a multiple streams of income approach consider modeling a Coaching Gym. I’m up to 185 clients this year, a million dollars in gross revenues, lots of profit, lots of time off, a great adventure of a life-and most important of all, a file of testimonial letters from my clients that tell me I make a real difference in their lives.”

Chris Barrow www.thecoachingbusinessschool.com

Would you like to HEAR more? Here's the audio of a call that Marcia Bench and I did with other interested coaches:

http://tinyurl.com/groupcoaching

Yes, I am Ready To Register

You benefit by:

Substantially increasing your income

Reducing your hours, getting out from “beyond the billable hour”

Standing out from your competition

Becoming known as an expert in your industry

Expanding your geography by serving more people worldwide, it is hard to advertise one-on-one coaching and quickly get a new client, advertise a teleseminar to your industry on a hot topic of interest and clients will come running.

Your Participants Benefit by:

Being part of an exciting dynamic, a new sense of community you have established.

The opportunity to interact with a high priced coach in a way that might not have been affordable with one-on-one coaching.

Gaining resources that allow the client to learn at their own pace as well, no rush of quick delivery programs that leave them confused or new ideas not implemented.

But don’t take my word for it, hear what some of my group clients have to say.

“The Blueprint for Business Success teleclass has pulled it altogether for me. I now have a strong grasp of the full picture. I fully understand the affect of what marketing your own business entails. This program leaves you with no doubt of what it takes to be successful and that instills confidence. Connecting with all the other individuals in the group was also extremely helpful and enlightening. I strongly recommend this program to anyone who wants to expedite their efforts in getting off the ground."
~Karen Hvizda

"Debora is a firecracker of a woman...using the strategies of the Marketing teleclass I doubled my income in eight Ieks..."
~Lisa Allen

"The business program was not only informative but fun!  It helped me move my business to a new level challenging me to focus on a business focus that I had been considering for sometime but procrastinated about! The networking with a dynamic group of entrepreneurs provided an endless stream of ideas, thought provoking discussions and new creative approaches to how each of these business women had approached marketing and growth in their businesses.   Deb is articulate, engaging, and wonderfully dynamic! She is adept at pulling each participant into the discussion. Her energy radiated throughout each session leaving us all with a deep desire and a plan to pursue our dreams. She is truly to be considered a marketing guru!"
~Susan Noel

Feel the energy from the group members? What would it be like for you to be a part of that energy, to engage in the dynamics of group coaching, a mastermind group, coaching gym or membership program?

Let’s us help you to get started. Soon you will be feeling positive energy too.

Here is the entire curriculum I plan to cover:

Class One: Overview of the Top Four Coaching Models the Most Successful Coaches Use. These models offer opportunities to grow you business exponentially while offering you increased earnings while working less hours.

Class Two: How to Plan Your Group Coaching Model, The Group Coaching Model Template and Action Plan. You will be taken through a step by step design process to insure that your group coaching program is successfully planned and implemented.

Class Three: Creating a Marketing Funnel and Hot Seat. One participant will enjoy a hot seat adventure taking us their plan step by step. Use this time to look at your own group coaching plan and to make any changes. Now that you have a working plan let’s get started on how to attract enrollments. You will receive an overview on what a Marketing Funnel and how to use it.

Class Four: How to Use the Marketing Funnel Strategies to Fill Your Group. We will now pick a marketing strategy from the marketing funnel overview that you will use to attract enrollments quickly and easily to your group. In addition we will review a sales letter template so you can begin to write your own successful sales letter.

Class Five: Expert Interview.You will hear the success stories of other coaches who are actively using these models with the group coaching component as the primary source of income for their coaching business. Learn their tactics of enrollment, how they because successful so quickly and use their strategies to add to your own implementation plan.

Class Six: The Nuts and Bolts - How to Run Your Group. You will be provide with how to Structure a group coaching class, how to run a Teleclass including getting a bridge line as well as the nuts and bolts of how to facilitate a group, make it interactive and meaningful to each participant, all while having your own fun.

Class Seven: Coaching Support, Next Steps and Wrap Up. This is your 90 minute Implementation class. You will have an opportunity to ask questions as well. Together we will define your next steps and talk about how to leverage the coaching group you developed into an even high earning, great value service for your clients.

Join us in the Group Coaching Secrets Teleclass. Kick off the New Year right. Get your program in place, the one that works for you, for your business, for your clients. I can help you to decide which model to use, who to target for your audience and how to effectively fill your groups.

Join an action focused Master Mind group who, like you, want to move forward in their businesses. Collaborate with others, mastermind your new mode of coaching and with the added accountability turn your goals into achievements!

Have you listened to the audio yet? http://tinyurl.com/groupcoaching

Yes, I am Ready To Register

Here is what you will get:

• 6 content rich teleclass coaching sessions with successful group coach Debora McLaughlin, PCCC, using a “do it with you” model… so you leave with a plan for your group… and can get started right away! (Dates: November 17, 19, 24 and Dec. 1, 3, 8 and 15 at 8:00pm Eastern time, plus an implementation call to be scheduled)

• An action plan design for the course that will take your through a five step process to group coaching:
• Discover the most successful coaching models
• Pick a model that works for you, your lifestyle and income goals
• Identify your target marketing, their pains and how you resolve them
• Learn how to communicate your solutions effectively and price for your market
• Implement the key marketing strategies to fill your groups quickly
• Enjoy the benefits of group coaching, serving more clients in less time and making more money
• Get insider expert interviews via teleconference with two of my hand picked experts – who are REALLY doing this right - where highly successful coaches share the secrets to their success using proven models of group coaching implementation.
• The full use of a group coaching message board to support your questions and to post your progress and successes
• 90-minute implementation call
• MP3 recordings of the entire program to refer to as needed
• Bonus content
• All the nuts and bolts of running the group
• Ensuring your niche is crystal clear, horizontally and vertically
• How to market and fill your group
• Managing your members
• What to charge
• Strategic view: how it fits in with the rest of your marketing pipeline
• How existing products can be woven in and how these groups help you CREATE products
• The option of personal support, if you need it

You’ll learn step by step how to build your coaching business beyond the confines of one-on-one coaching (though you may still want to do this with some high paying clients, you’ll still do it with a few committed clients!) including:

• Several different group coaching models, customized to your niche
• Inner circle programs
• Coaching gyms– free your time and quantum leap your income
• How to have more FUN with your coaching clients!
• Bonuses you can easily include with these programs that will help people stay with them

What would happen if you continued doing one-on-one coaching for the next 2 years and were successful in getting more and more clients?

• Your income would increase - but what would happen to your personal time?
• Would you be able to develop those products you’ve wanted to build to add a passive revenue stream? Write that book that will define you as the expert in your field?
• Or would your days expand, your nights be taken over with client email and your visit at the gym be a distant memory?

Don’t let this happen to you. Get beyond trading time for dollars and use your time wisely.

Okay, Debora, Sounds Great! What’s my minimal investment for your Group Coaching Secrets Teleclass?

Because I am committed to your personal success, I am restricting the size of this event to only a limited number of people so I can provide more personalized care and attention, and it’s interactive so you get to learn, make progress, complete exercises, and ask me questions right on the spot. Plus you get follow up coaching to assure your success. I value my time in the same way I am going to show you how to value yours.

Now, when I tried to price this, I thought about the value you will get. I looked at some similar programs – though NONE of them cover this topic in depth like I will in this course! Look at the great content I’ll be delivering – and of course, the networking you’ll get to do--which is priceless!

Let’s put it this way: if you continued in the business as you are doing it now, where will you be financially and emotionally (in terms of personal fulfillment and lifestyle) in two years? In five years? Probably in pretty much the same place, right?

They say that “insanity is doing the same thing over and over and expecting a different result.” Nothing will change until you learn the new models and inside tips that will help you shift to a whole new way of doing coaching.

Just by attending this teleclass and putting into practice the career coaching principles and inside tips you learn, you’ll increase your earning capacity exponentially, improve your quality of life, and be more fulfilled in your work – while helping others. What could be better than that?

If I was to work with you individually, my hourly rate is at least $300.00 per hour – so the teleclass time alone, at 8 sessions (including expert call), is worth $2,400! And that’s without materials or other bonuses! And if I had to work with you all one on one, it would double the time needed to teach you all what I want you to learn. Do you begin to see how effective this group model becomes? For you as well as your clients?

With my publications with Stephen R. Covey and Ken Blanchard, my rates have skyrocketed and I now coach multiple levels within corporations, if you can get my one on one time.

I am however committed to making you and our industry as successful as it can be. However, since this is my life’s work and I also want to be of service to as many people as I can, I know that if I were to price it at $2,400, many people that want to come would not.

But obviously, what's more important is the return on investment, not the "math game" of creating value, discounting, comparing and so forth. It's not what you get for your investment in terms of what fills a box, a bag or stacks up on a price list; it's what you get FROM your investment that matters. Earn your investment back by running your first group and pocket the rest of the profits.

So admission to my Group Coaching Secrets Teleclass is just $597.

Click Here To Register!

Listen to the audio! http://tinyurl.com/groupcoaching

As soon as you finish the course, there should be no reason why you couldn’t start your own group right away.

Let me suggest that you think about it this way: Instead of looking at what it costs, think about what this opportunity is WORTH to you – in future earnings, freedom, priceless time with your children, the difference you’ll make in the world, and your personal satisfaction.

Remember, I’ll be sharing with you the exact system I use with my own clients that now generates as much income as I did with multiple individual clients before. And you can too!

I am not sure if I will offer this program again, at least in its live format. With other product development, joint ventures and my own group programs I am not sure if I will have the time. But now I feel the need – so I hope you don’t miss out!

Register NOW and I’ll Give You These Valuable

FREE BONUSES too!  

• My 104 Marketing Tips ($197 value)

25 pages of marketing actions to expand your direct and on line business marketing including an endless list of resources, free downloads, trials and educational websites.

• Marcia Bench’s Personal Million Dollar Resource Rolodex ($197 value)

As with many of today’s experts over the years, Marcia has wasted hundreds of hours and tens of thousands of dollars on resources and tools that didn’t work, while searching for those that do. She will share with you her personal Rolodex of contacts, giving you inside referrals to the people, tools, and resources that DO work, and can save you hundreds of hours and thousands of dollars per year (and make you gobs of money too!) While it’s hard to put a price on this, I would estimate it to be worth at least $197.

I look forward to helping YOU live the lifestyle you have always wanted, helping others and enjoying abundance, fulfillment and joy every day.

Yes, Debora, I’m ready to register now:

$597 for all 8 teleclasses (6 content calls, 1 expert call, 1 implementation group call)

$597 with two payments of $315 each

PREMIUM including 3 group coaching sessions, $897

PREMIUM 2 payments of $465 each

These classes are good for 8.5 hours of Continuing Education Units (CEU) with CCI too!

To your success,

Debora

PS Remember there are only a limited number of seats available for this teleclass! It’s up to you to grab one of them for yourself…so reserve your spot now! My staff has clear instructions to shut the door once I fill the available slots…and they’re going fast. Don’t miss out on this chance to take charge of your business and create a new kind of future for yourself!

Still Undecided?

Ask me any question about the teleclass
and I'll help you decide if it's right for you.

Career Coach Institute, LLC
8269G SW Wilsonville Rd. #188

Wilsonville, OR 97070

© 2008 Career Coach Institute, LLC and Debora McLaughlin

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